Client: Missouri Department of Transportation

Campaign: Child Passenger Safety



•Education on Enforcement Efforts and Laws of Buckling Children in the Proper Restraint Seat in a simple yet engaging, eye-catching way


•Reduce the Unbuckled Fatality and Serious Injury Crashes in MO


•Increase Safety Belt Usage in MO


  • Concepts and Scripts


  • Project Management


  • 30-second Video Ad


  • Online Banner Ads


  • Mall Tabletop Ad

  • Social Media Organic + Promoted Posts

  • Social Media Quiz








:30 Video Ad




Mall Tabletop Ad




Rotating Banner Ad




Organic Social Media Images




Social Media Quiz