Recruiting the high school student to enroll at your higher educational institution has never been harder. Trust me, as a former Enrollment Services Representative now working as a Social Media Strategist, I can understand the struggle. Working students through the adm...

I promise I’m writing this from a clear-headed and calm state of mind when I say this, but these

recent Facebook transparency and privacy changes are driving me bananas. Now, I totally

understand the reason for these changes to lower the risk of discrimination through di...

‘Twas the night before Christmas, as I laid awake all night. No, it wasn’t visions of sugar plums dancing in my head, nor was it the presents resting under the tree. “How can I get the best Snap?” I imagined, “What filter will I use?” “How can I capture the priceless m...

The Issue At Hand

(https://www.nytimes.com/2018/03/19/technology/facebook-cambridge-analytica-explained.html)

  • Cambridge Analytica, a political data firm hired by President Trump’s 2016 election campaign, gained access to private information on more than 50 million Fa...

Yesterday, @Jack and @Twitter broke the news that Twitter would be increasing the character limit from 140-characters per tweet to 280-characters with a “select small group” of social media influencers. In a blog posted by @Twitter, Product Manager Aliza Rosen and Seni...

This weekend was the 2017 Open Championship, formally known as the British Open, and fan-favorite Jordan Spieth ended up winning with an exciting last day on Sunday. As I watched the exciting finish of the Open from my couch Sunday, I noticed something different about...

Mark Zuckerberg has adamantly expressed he wants Facebook to be an all-encompassing platform, not just a social platform, not just a news (real or not) platform, but a platform where you can join community groups, participate in constant garage sales and creep on that...

We often times have clients reach out to us to ask what creative assets they need in order to promote a tweet on Twitter. Twitter is a completely different entity than Facebook and Twitter, in which often requires different messaging than the other two platforms. Below...

FAIR WARNING: This is NOT a political post, this is a media consumption post. We do not care what side of the aisle you sit nor who you voted for.

Donald Trump’s inauguration is today. Whether you like him as your 45th President of the United States of America or not, y...

Vine-- June 2012-January 17, 2017

Vine, nearly 4.5 years old, died lonely and alone this past Tuesday. The video platform was purchased by Twitter in October of 2012. For a service that once had more than 200 million active users, Vine’s demise speaks to Twitter’s inabi...

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